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    • Arabic
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          • Term
            • دعاية شعبية زائفة
          • Additional fields of expertise
          • Definition(s)
            • الدعاية الشعبية الزائفة هي الدعاية التي يطلقها حزب سياسي أو شركة معلنة أو أي جهة ترغب في إضفاء صفة الشعبية على حملاتها الموجهة لكي تبدو وكأنها تلقائية وتنطلق من الاتجاه الشعبي Own research - by Dina Afifi
          • Example sentence(s)
            • كانت هذه الحادثة عبارة عن كارثة في مجال العلاقات العامة بالنسبة لشركة بيلكين. وكانت كذلك مثالاً رئيسياً على Astrotuf"، وهو عبارة عن مصطلح يفيد بممارسات التسويق غير المقبولة من أجل توليد حماسة شعبية زائفة للمنتج. - منتديات جفاف by Dina Afifi
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    • Romanian
      • Government / Politics
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          • Term
            • astroturfing
          • Additional fields of expertise
          • Definition(s)
            • practica PR de mediatizare/sustinere in mod artificial a unui produs, sau a unei persoane (fie ea si politica), a unui brand, care in realitate si in mod firesc nu ar avea sanse intemeiate de succes. O manipulare a dezinformarii. O forma de propaganda. Practica de a imprastia zvonuri. wikipedia - by Stylish Translations
          • Example sentence(s)
            • Astroturf: it's like "grassroots" organizing, but fake, and it's the new promotion vehicle of choice for corporations with a message. Consumers have long since learned that when a Fortune 500 company shows up at a regulatory hearing and insists that some new plan is "better for consumers," it usually turns out to be better for the company. When a "neutral," non-corporate research and advocacy group pitches the same idea, it can sound a whole lot better. That's why plenty of large companies have founded or sponsored such groups, a fact that gets surprisingly little mention in the media. Bruce Kushnick calls out journalists for their shoddy reporting of such astroturf groups in a new piece in the Nieman Watchdog, a publication of Harvard's Nieman Foundation for Journalism, and illustrates exactly why we need to pay closer attention. http://arstechnica.com/tech-policy/news/2007/05/laws-for-sale-astroturfing-and-citizen-apathy-on-the-rise.ars - arstechnica by Stylish Translations
            • But what's more interesting about this triumvirate is the fact that it's being employed in the recent slew of corporate-backed, faux grassroots outbursts (also known as "astroturfing" campaigns) across the country. - alternet by Stylish Translations
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    • Czech
      • Government / Politics
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          • Term
            • astroturfing
          • Additional fields of expertise
          • Definition(s)
            • Formální PR kampaně v oblasti propagace nebo politiky, které se snaží navodit dojem spontánního, přirozeného chování. Cílem astroturfingové kampaně je skrýt plánované komerční či politické sdělení pod roušku nezávislé reakce veřejnosti. media guru - by Pavel Prudký
          • Example sentence(s)
            • Reklamní agentury nasazují do diskusních fór tajné agenty, aby vychválili nabízené televizory, prací prášky nebo třeba automobily. Reklamní šoty už nezabírají. "Takovému fixlování se říká astroturfing - podle americké značky hustého umělého trávníku, který vypadá jako živý," vysvětluje Petr Čaník, jenž na vysoké škole vyučuje podnikatelskou etiku. - týden cz by Pavel Prudký
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