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          • pay-per-click
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        • Definition(s)
          • Pay-per-click (PPC) is a model of internet marketing in which advertisers pay a fee each time one of their ads is clicked. Essentially, it’s a way of buying visits to your site, rather than attempting to “earn” those visits organically. WordStream
        • Example sentence(s)
          • Google Ads, formerly known as Google AdWords – by far the most popular PPC platform – operates on a pay-per-click model, in which users bid on keywords and pay for each click on their advertisements. - WordStream by
          • Everything about pay-per-click is measurable, from the amount that you’re paying to the number of hits your website receives. - Business 2 Community by
          • As the world of Pay-Per-Click (PPC) becomes increasingly competitive, it has never been more important to ensure you are spending your budget efficiently and maximizing your Return On Investment (ROI). - Smart Insights by
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    • Russian
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        • Term
          • цена за клик
        • Additional fields of expertise
        • Definition(s)
          • CPC (от англ. cost per click — цена за клик) — это сумма, которую рекламодатель платит поисковым системам и другим интернет-издателям за один клик по его рекламе, который принёс одного пользователя на его сайт. Wikipedia - by Yuliia Behen (nee Herus)
        • Example sentence(s)
          • Выбрав в качестве модели тарификации цену за клик, вы платите тогда, когда пользователь нажимает на ваше объявление. При создании рекламных кампаний с такой моделью тарификации вам потребуется установить максимальную сумму, которую вы готовы заплатить за клик пользователя по вашему объявлению (если не используется корректировка ставок или Оптимизатор цены за конверсию). - Google Support by Yuliia Behen (nee Herus)
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