I would think about beginning the headline like this in Spanish.

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Note added at 40 mins (2018-01-05 20:08:22 GMT)
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To my (non-native) eye, “A contracorriente” all by itself, followed by a colon, would seem to work here. “Tendencia” would be understood, and concision is of utmost importance in composing headlines.

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Note added at 2 hrs (2018-01-05 22:08:55 GMT)
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Or, perhaps better, “a contramarea” (to better emphasize the idea of “under adverse circumstances” rather than mere difference).

Here is on example of the phrase used in a a figurative sense (there are many others):
https://books.google.com.mx/books?id=QSwueKgjeeEC&pg=PA21&lp...