Glossary entry

English term or phrase:

hard-selling skills

French translation:

Capable de vendre à l'arrache

Added to glossary by HERBET Abel
Apr 27, 2018 09:34
6 yrs ago
1 viewer *
English term

hard-selling skills

English to French Marketing Marketing selling skills
I am translating a training module for sales persons in the luxury sector, in which hard-selling skills are recommended and sought for. So I need a positive sounding term, not sure "technique de vente aggressive" or something like that is so appropriate here. Thanks!
Change log

May 2, 2018 08:50: HERBET Abel Created KOG entry

May 2, 2018 08:51: HERBET Abel changed "Edited KOG entry" from "<a href="/profile/1595450">HERBET Abel's</a> old entry - "hard-selling skills"" to ""Capable de vendre à l'arrache""

May 2, 2018 08:51: HERBET Abel changed "Edited KOG entry" from "<a href="/profile/1595450">HERBET Abel's</a> old entry - "hard-selling skills"" to ""Capable de vendre à l'arrache""

Discussion

Daryo Apr 27, 2018:
Squaring the circle? "hard selling" is by definition aggressive / persistent / obstinate ... Can't see how you could make it sound "nice" ...?

Unless you try to pinch some recipes from George Orwell's cookbook:

“Political language... is designed to make lies sound truthful and murder respectable, and to give an appearance of solidity to pure wind.” – George Orwell

and adapt it to PR ...

Proposed translations

4 hrs
Selected

Capable de vendre à l'arrache

Suggéré
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4 KudoZ points awarded for this answer.
29 mins

techniques de vente dure

une autre solution
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1 hr

tactiques de vente gagnantes

sounds positive!
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1 day 3 hrs

Habiletés à transiger/ Capable de convaincre// une clientèle récalcitrante// clients récalcitrants

..........
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