Glossary entry (derived from question below)
English term
clickbait
All Blacks coach Steve Hansen dismissed England counterpart Eddie Jones' spying claims as a "clickbait distraction" ahead of Saturday's Rugby World Cup semi-final. (France24)
This week, in a long-expected coupling of clickbait giants, the two largest chumbox providers decided to merge. Taboola and Outbrain, both based in New York, have agreed to unite under the Taboola name, with Outbrain investors receiving shares equating to 30 percent of the combined company, plus $250 million in cash. Together, the companies said they bring in more than $2 billion annually in gross revenue. (The New York Times)
I have to look at the “15 Countries Americans Are Not Welcome In,” even though I have never been out of this country. You never know. It’s called clickbait, and it is all about getting you on a site so it can throw advertising at you. “Top 7 Stocks To Buy” should make me a millionaire — if I looked at it. (Belleville News-Democrat)
| 5 +2 | klickbete |
Anna Herbst
|
Dec 6, 2019 17:18: changed "Kudoz queue" from "In queue" to "Public"
Dec 6, 2019 17:24: Andrea Capuselli changed "Vetting" from "Needs Vetting" to "Vet OK"
Dec 6, 2019 17:54: changed "Stage" from "Preparation" to "Submission"
Dec 9, 2019 18:54: changed "Stage" from "Submission" to "Completion"
Dec 9, 2019 19:15: Anna Herbst Created KOG entry
Proposed translations
Australia
When quality matters more
Native in: Swedish 
, English
Works in: English to Swedish, Swedish to English, Swedish, and 1 more.
klickbete
Klickbete är när journalister och tidningar väljer en rubrik som inte talar om vad artikeln handlar om, men som lockar läsaren att klicka genom att skriva något som väcker uppmärksamhet. (Mediegranskaren)
Med en tillspetsning kan man säga att ”fake news” har blivit till ett klickbete i samhällsdebatten. (SvD)
Med klickbete menar jag här inte det vanliga klickbetet i form av en känslovinklad rubrik som ska locka publiken att klicka sig vidare till en text. Utan jag menar klickbete som i honeytrap, alltså en fälla. (Journalisttips)
Something went wrong...