Glossary entry (derived from question below)
English term or phrase:
Qualified Circulation
Swedish translation:
'intygad' / 'bekräftad upplaga (ung.motsvarande sv. 'kontrollerad upplaga')
Added to glossary by
Sven Petersson
Jan 11, 2007 22:58
17 yrs ago
English term
Qualified Circulation
English to Swedish
Marketing
Advertising / Public Relations
of magazine.
Proposed translations
(Swedish)
Proposed translations
-1
14 hrs
Selected
'intygad' / 'bekräftad upplaga (ung.motsvarande sv. 'kontrollerad upplaga')
Efter samtal med AB Tidningsstatistik kunde jag konstatera att begrepept är okänt i Sverige
Emellertid finns en förklaring på KudoZ English-English, vilken lett mig fram till ovanstående förslag.
Se: http://www.proz.com/kudoz/1716838
samt icke minst den där visade länken
http://www.bpaww.com/resources/guide/ReadingConsumerCircStat...
"What is “qualified” circulation?
Qualified circulation is defined as circulation whose recipients
can be proven by documentary evidence to meet the
publisher’s definition of the market served. This circulation
may be paid, non-paid or both; each is reportedseparately."
Resp. förlaget har att bevisa siffrorna, men de kontrolleras
av den organisation som använder begeppet 'qualified circuleation',
i exemplet organisationen BPA:
"BPA Worldwide, a not-for-profit organization since 1931, is
governed by a tripartite board comprised of media owners,
advertising agencies and advertisers. Headquartered in
Shelton, Connecticut, USA,BPA has the largest membership
of any media-auditing organization in the world, spanning
more than 25 countries."
Emellertid finns en förklaring på KudoZ English-English, vilken lett mig fram till ovanstående förslag.
Se: http://www.proz.com/kudoz/1716838
samt icke minst den där visade länken
http://www.bpaww.com/resources/guide/ReadingConsumerCircStat...
"What is “qualified” circulation?
Qualified circulation is defined as circulation whose recipients
can be proven by documentary evidence to meet the
publisher’s definition of the market served. This circulation
may be paid, non-paid or both; each is reportedseparately."
Resp. förlaget har att bevisa siffrorna, men de kontrolleras
av den organisation som använder begeppet 'qualified circuleation',
i exemplet organisationen BPA:
"BPA Worldwide, a not-for-profit organization since 1931, is
governed by a tripartite board comprised of media owners,
advertising agencies and advertisers. Headquartered in
Shelton, Connecticut, USA,BPA has the largest membership
of any media-auditing organization in the world, spanning
more than 25 countries."
Peer comment(s):
disagree |
Mario Marcolin
: "whose recipients can be proven by documentary evidence to meet the publisher’s definition of the market served." Dvs att mottagarna kan indentifieras utifrån tillhörighet ;)
2 hrs
|
4 KudoZ points awarded for this answer.
Comment: ":o)"
1 hr
begränsad upplaga
Jag tror det handlar om en begränsad (limiterad) upplaga, om man går efter denna definition, hittad på länken nedan, om den nu går att öppna:
"Average Qualified Circulation – This table identifies
the magazine’s average total qualified circulation, and
separately breaks out the paid and non-paid portion of
the average circulation for the period. Also in this table
you will find the average rate base claimed by the magazine
and the amount that the average circulation varies
above or below the average rate base."
"Average Qualified Circulation – This table identifies
the magazine’s average total qualified circulation, and
separately breaks out the paid and non-paid portion of
the average circulation for the period. Also in this table
you will find the average rate base claimed by the magazine
and the amount that the average circulation varies
above or below the average rate base."
+1
8 hrs
selektiv spridning
..om man har någon alldeles speciell målgrup....
Peer comment(s):
agree |
Mario Marcolin
: Detta svar kommer närmast: omfattar tex de som får en tidskrift som del av medlemsskap i en organisation
6 hrs
|
tack och trevlig helg!
|
9 hrs
kontrollerad upplaga
tycker att kollegorna resonerar helt rätt, det var bara själva termen som behövde bekräftas?
Example sentence:
Teknik&Vetenskap har en TS-kontrollerad upplaga på 12100 exemplar (2005) och en totalupplaga på 15.000 exemplar
Discussion