Glossary entry

English term or phrase:

astroturfing

French translation:

Astroturfing

Sep 23, 2009 17:55
15 yrs ago
English term

astroturfing

GBK English to French Social Sciences Government / Politics
Definition from Mousetrap Media Ltd:
A term used to describe fake grassroots support on websites and in blog comments. A method most usually employed by the public relations and advertising industry and political groups.
Example sentences:
Remember, when the grassroots are being led by the elite it's not "astroturfing": it's community organizing. (The Jawa Report)
What companies rarely realize, however, is that astroturfing is a myth, one which I've never heard of working to do anything except unravel companies’ reputations. (Ryan Block)
While the term astroturfing goes back to the mid-1980s, the practice began many more years ago. (Guardian News and Media Limited)
Proposed translations (French)
4 +2 Astroturfing
Change log

Sep 23, 2009 17:19: changed "Kudoz queue" from "In queue" to "Public"

Sep 23, 2009 17:55: changed "Stage" from "Preparation" to "Submission"

Sep 26, 2009 18:58: changed "Stage" from "Submission" to "Selection"

Sep 27, 2009 07:54: changed "Stage" from "Selection" to "Completion"

Proposed translations

+2
3 days 1 hr
Selected

Astroturfing

<b><a href="http://www.journaldunet.com/ebusiness/marques-sites/conseil/070928-e-reputation/4.shtml" rel="nofollow noopener" target="_blank">http://www.journaldunet.com/ebusiness/marques-sites/conseil/...</a></b>
Example sentences:
http://www.journaldunet.com/ebusiness/marques-sites/conseil/070928-e-reputation/4.shtml (http://www.journaldunet.com/ebusiness/ma)
Something went wrong...
4 KudoZ points awarded for this answer.
Term search
  • All of ProZ.com
  • Term search
  • Jobs
  • Forums
  • Multiple search