This site uses cookies. Some of these cookies are essential to the operation of the site, while others help to improve your experience by providing insights into how the site is being used. For more information, please see the ProZ.com privacy policy.
Cookie settings
estalagens
exercício do ser, conviver, fazer e conhecer

Glossary entry

Portuguese term or phrase:

relações públicas da casa

English translation:

warm welcome and hospitality

Added to glossary by Cristina Pereira
Oct 2, 2005 18:00
18 yrs ago
Portuguese term

relações públicas da casa

Portuguese to English Marketing Tourism & Travel
"...tudo inspira tranquilidade, a começar pela bonita estrada de acesso, as boas vindas do relações públicas da casa..."

Would it by OK to say just PR? Thanks for any suggestions
Proposed translations (English)
2 +1 front-of-house staff
5 +1 in-house public relations
5 front desk receptionist [small place] customer service associate [large hotel]
Change log

Oct 2, 2005 22:03: Jane Lamb-Ruiz (X) changed "Level" from "Non-PRO" to "PRO"

Discussion

Cristina Pereira (asker) Oct 3, 2005:
It's a small guest house, Jane (5 rooms)
Jane Lamb-Ruiz (X) Oct 2, 2005:
Cristina...casa de que?? Casa no sentido hotel, inn, bed and breakfast...

Proposed translations

+1
5 mins
Portuguese term (edited): rela�es p�blicas da casa
Selected

front-of-house staff

If it is for a hotel ??

Front of House / Reception Manager, Surrey, salary: £26,000. Front of House Manager is required for Country House Hotel in Surrey.Managing a team of 18 front of house staff your...
www.caterer.com/jobs/JobDetails.asp?jobid=18074157
More pages from caterer.com


Jobsite - Front Of House Coordinator in London - UK APPLICANTS ONLY
Valid UK Work Permit as Required. Job Description Atkins Asset Management, part of Atkins Plc, is one of the worlds leading providers of property related facilities management services... Front Of
www.jobsite.co.uk/cgi-bin/vacdetails.pl?selection=915022514...
More pages from jobsite.co.uk


Front of House Manager, Powys, Hotel
Sous chef, commis chef, chef de partie, hotel manager, hotel concierge, waiter, waitress, sommelier, pub manager, bartender, catering staff ... FriendlyEmail a friend. Front of House Manager ... able to motivate and manage staff and have a proven track ... Stephen Hindmersh, Bear Hotel, Crickhowell. Tel: 01873 810408 ...
www.caterersearch.com/Jobs/2005/09/14/405114/Front of House...
More pages from caterersearch.com


Front of House Manager, Dumfries & Galloway, Hotel
Sous chef, commis chef, chef de partie, hotel manager, hotel concierge, waiter, waitress, sommelier, pub manager, bartender, catering staff ... cuisine, offering many staff benefits including live-in ... Front of House Manager. Responsible for Reception, working with computerised

--------------------------------------------------
Note added at 18 hrs 7 mins (2005-10-03 12:08:07 GMT)
--------------------------------------------------

Cristina,

If it is a small guest house I would just say "... warm welcome by the STAFF ..."

--------------------------------------------------
Note added at 19 hrs 25 mins (2005-10-03 13:25:56 GMT)
--------------------------------------------------

Or even:

warm welcome and hospitality ... hospitality can only be offered by the staff/owners.
Peer comment(s):
neutral Karen Haggerty : Front-of-house staff refers to people who are in reception/greeting in an organization. This is a different type of position from Public Relations.
16 mins
agree Indra Sweeney : I only agree if the context of where this phrase came from (the text doesn't say) is, like Hermann says, hospitality-related; if it is hotel-related, then front-of-house is correct
1 hr
neutral Jane Lamb-Ruiz (X) : it's more than staff....
20 hrs
Something went wrong...
4 KudoZ points awarded for this answer. Comment: "I decided to give up on "relações públicas" altogether, so this seemed the best choice. Thanks, Hermann and everybody!"
+1
20 mins
Portuguese term (edited): rela�es p�blicas da casa

in-house public relations

To answer your question about just using PR: I think the language is a bit formal, so I would still spell out Public Relations. However, I don't think (from the context you provided) that "in-house" is absolutely necessary. On the other hand, the phrase makes up the original text, so you need to weigh staying true to the original text vs. globalizing marketing language. Your call.

By the way, "front of house" usually refers to the staff who work the front desk/reception area.
Reference:

http://www.cipr.co.uk/Careers/first_steps.htm

Peer comment(s):
agree Elizabeth Lyons : Exactly.
49 mins
Thanks, Elizabeth!
neutral Jane Lamb-Ruiz (X) : I would stay away from PR....in house public relations would be a Person in Company that does PR..it is not used for hotels, inns and Bed and breakfast. Portuguese uses the term in a variety of circumstances
3 hrs
Something went wrong...
3 hrs
Portuguese term (edited): rela�es p�blicas da casa

front desk receptionist [small place] customer service associate [large hotel]

I would stay away from PR..it is much too grand a word for a casa...

casa in the sense of hotel, inn or bed and breakfast..

No public relations...For large hotel, PR is a function that is performed by an outside company....

--------------------------------------------------
Note added at 20 hrs 49 mins (2005-10-03 14:49:54 GMT)
--------------------------------------------------

or

or warm welcome by the front desk
Something went wrong...
Close search
Term search
  • All of ProZ.com
  • Term search
  • Jobs
  • Forums
  • Multiple search