Glossary entry (derived from question below)
Portuguese term
dispersão
O ambiente a bordo das aeronaves favorece a abordagem intimista, direta e sem dispersão. A mensagem dirigida ao passageiro pode ser feita por ações Below The Line, Out Of Home e o tradicional Advertising através da revista de bordo. O conjunto dessas modalidades de comunicação tem grande potencial de efetividade e acertividade na comunicação.
3 +2 | focused | Isabelle17 |
5 | sem distração | Rolf Treuherz (X) |
3 +1 | targeted | Maria Teresa Borges de Almeida |
3 | Attentious | André Fachada |
Apr 11, 2012 17:22: Fernanda Rocha changed "Term asked" from "dispersão (In this context)" to "dispersão "
Apr 25, 2012 13:36: Isabelle17 Created KOG entry
Proposed translations
focused
targeted
agree |
Sheryle Oliver
: Like it. They sell the next flight on board: the mag, the flight attendant, the food, snacks, with luck a smooth flight...
11 hrs
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Thanks, Sheryle!
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sem distração
Attentious
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Note added at 1 day1 hr (2012-04-12 18:31:12 GMT)
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Correction: Attentive
http://www.udent.com/dental-forum/aft/199/afpg/1.aspx
http://web.mac.com/info.voluntas/VOLUNTAS_ENGLISH_WHITE/What...
neutral |
NataliaAnne
: I assume you meant 'attentive'?
3 mins
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Absolutely right, "Attentive" ;)
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|
neutral |
Sheryle Oliver
: Are you referring to the flight attendants? The pilot? The copilot? No idea.
10 hrs
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To the approach that may or may not include what you mentioned! :)
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