With a background in proposal writing, Daniel experienced firsthand the frustration of checking documents for details like acronym definitions, spelling variations, and consistency. In 2009, he launched PerfectIt to make those mechanical editing tasks faster and easier. Since then, PerfectIt has become a global standard, used by translators, editors, proposal writers, businesses, NGOs, and Fortune 500 companies alike.

In 2023, Daniel introduced Draftsmith, an AI-powered tool for Microsoft Word that supports translators and editors at the revision and post-editing stage. While PerfectIt ensures consistency, Draftsmith helps refine phrasing, cut wordiness, and improve flow, always with the translator or editor in control.

At the heart of Daniel’s philosophy is the belief that humans make the best editing decisions. His mission is to build technology that respects that principle, helping language professionals work more efficiently while keeping their judgment at the centre of the process.