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Freelance translator and/or interpreter, Verified site user
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With 20+ years of experience in localization, translation, and content adaptation, I help global brands connect with Serbian-speaking audiences through language that feels natural, engaging, and on-brand. Over the course of my career, I've partnered with companies of all sizes, from innovative startups to top Fortune 500 corporations, delivering high-quality localization solutions that combine linguistic expertise, marketing insight, and technical precision.
For more than a decade, I served as a Google Translator and Language Lead, shaping the Serbian user experience for one of the world's most influential tech companies. In this role, I managed a translation team, terminology, style guides, and linguistic QA, ensuring accuracy and consistency across products used by millions daily. I was also involved in defining tone, adapting UX/UI content, and balancing user expectations with brand requirements.
My expertise spans a wide range of domains:
Tech & Software Localization – Apps, websites, platforms, and interfaces designed for usability and clarity.
Marketing & E-commerce – Product descriptions, campaigns, and customer-facing content adapted to engage and convert.
Medical & Life Sciences – Documentation, device manuals, and clinical content requiring accuracy and compliance.
Post-Editing & MT Optimization – Enhancing AI/MT output, applying linguistic and stylistic refinements.
Style Guides & Terminology Management – Developing and maintaining brand voice across multiple channels.
What sets me apart is my ability to navigate both the linguistic and technical side of localization. I am comfortable with CAT tools, MT workflows, and QA processes, but equally skilled in marketing adaptation, finding the right words that don't just translate, but sell, inform, and inspire.
I am passionate about helping brands succeed in new markets by providing translations that sound native, not translated. I thrive on projects that require cultural insight, strategic thinking, and attention to detail.
If you're looking for a localization professional who can combine 20+ years of linguistic expertise with tech-savviness and marketing know-how, I'd be glad to connect.
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Expertise