Glossary entry (derived from question below)
Dec 22, 2012 11:25
11 yrs ago
3 viewers *
French term
Croatia
Your colleagues to translate
Native in: Croatian (Variants: Bosnian, standard) 
Works in: German to Croatian, English to Croatian, Spanish to Croatian, and 19 more.
Marque
Non-PRO
French to English
Medical
Business/Commerce (general)
vigilance (medicinal products)
Nos conclusions ont été transmises à la Marque.
our findings are transmitted to the ???? brand?? manufacturer?
thanks for this last case not 100% clear
our findings are transmitted to the ???? brand?? manufacturer?
thanks for this last case not 100% clear
Proposed translations
(English)
| 4 +1 | brand owner |
B D Finch
|
| 5 | (According to) Brand |
Salih YILDIRIM
|
| 3 | brand manager |
Daryo
|
Change log
Dec 22, 2012 13:51: writeaway changed "Field" from "Law/Patents" to "Medical" , "Field (specific)" from "Law (general)" to "Business/Commerce (general)"
Proposed translations
+1
4 hrs
Selected
brand owner
www.linklaters.co.uk/Publications/.../PublicationIssueItem1347.aspx
" ... from marketing re-boxed or over-stickered pharmaceutical products. ... that it has notified the brand owner before marketing and, if requested, ..."
www.worldpharmaceuticals.net/articles/WPF009_033_Jura.htm
"... It can be difficult for the brand owner to decide which solution is the best for their ... "
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Note added at 1 day3 hrs (2012-12-23 15:07:31 GMT)
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As Daryo comments in the Discussion section, a brand/marque is intangible, insofar as it is an identity for the trading of products which can be owned and over which rights (e.g. concessions) can be granted. They cannot send their conclusions to the Brand per se, only to the company or person that owns it.
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Note added at 1 day3 hrs (2012-12-23 15:09:38 GMT)
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Nowadays, it is increasingly the case that a brand owner is not the manufacturer of the branded product, as manufacturing may be outsourced.
" ... from marketing re-boxed or over-stickered pharmaceutical products. ... that it has notified the brand owner before marketing and, if requested, ..."
www.worldpharmaceuticals.net/articles/WPF009_033_Jura.htm
"... It can be difficult for the brand owner to decide which solution is the best for their ... "
--------------------------------------------------
Note added at 1 day3 hrs (2012-12-23 15:07:31 GMT)
--------------------------------------------------
As Daryo comments in the Discussion section, a brand/marque is intangible, insofar as it is an identity for the trading of products which can be owned and over which rights (e.g. concessions) can be granted. They cannot send their conclusions to the Brand per se, only to the company or person that owns it.
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Note added at 1 day3 hrs (2012-12-23 15:09:38 GMT)
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Nowadays, it is increasingly the case that a brand owner is not the manufacturer of the branded product, as manufacturing may be outsourced.
4 KudoZ points awarded for this answer.
Comment: "thanks"
6 hrs
Salih YILDIRIM
United States
United States
United States
Meticulous, scrupulous, curious work!
Native in: Turkish (Variant: Standard-İstanbul ) 
Works in: Turkish to English, English to Turkish, French to Turkish, and 1 more.
(According to) Brand
Imho
Peer comment(s):
| neutral |
AllegroTrans
: How does this fit into the asker's sentence, which is causing confusion for him? And where do you get "according to" from?
4 hrs
|
6 hrs
brand manager
A "brand" being rather intangible, the only way I can see to communicate with a brand is to contact the brand owner, or more likely the brand manager.
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Note added at 6 hrs (2012-12-22 17:58:04 GMT)
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some companies own tens or hundreds of brands; in such cases the "personification" of the brand would rather be the "brand manager"
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Note added at 6 hrs (2012-12-22 17:58:04 GMT)
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some companies own tens or hundreds of brands; in such cases the "personification" of the brand would rather be the "brand manager"
Discussion
To make a parallel, if the ST says the "driver of the car" you couldn't translate it "owner of the car" just because the driver is most often also the owner.
Here "la Marque" is basically a right - nothing tangible; you can only talk to the holder of the right - "the brand owner", or his agents for example a "brand manager"